Charming Characters
Charming characters are more than just funny; they build trust in brands and products. How do they achieve this?
© Clo'e Floirat / Sepia
Charming characters are more than just funny; they build trust in brands and products. How do they achieve this?
Our cartoonist Clo'e Floirat loves to draw people and animals in everyday situations. She carefully considers how many details are needed to describe the character. The less, the better. This makes it easier for the viewer to identify with the character.
Clo’e uses the Ligne claire style. The combination of a clear outline and strong colors is ideal for publishing in all media and formats.
Our cartoonist Clo'e Floirat loves to draw people and animals in everyday situations. She carefully considers how many details are needed to describe the character. The less, the better. This makes it easier for the viewer to identify with the character.
Clo’e uses the Ligne claire style. The combination of a clear outline and strong colors is ideal for publishing in all media and formats.
© Clo'e Floirat / Sepia
"Fast Delivery Service" for the New Yorker